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For the first time, the Minneapolis-based retail giant is participating in the ElectronicEntertainmenft Expo, held in Los Angeles from Tuesda y through Thursday. The expo is taking place at a time when the industry is struggling with the effectsd of a global as well as cheap gaming alternatives that are available on the Internegt and overmobile devices. the event is expected to draw 40,000 a big uptick from last year, when E3 scalef back to focus onindustry insiders. For Minneapolis-based Targey (NYSE: TGT), the event is a chance for the retailo giant to partner with video game publishere to showoff family-friendly titles — and, of get its name in front of thousands of gamers.
The 2,113-square-foot Target Bullseye Lounge will be situatesin high-traffic corridor connecting two main halls at the Los Angeled Convention Center. The lounge will be staffed by 10 peoples at anygiven time, and will feature eight Nintendo Wii systemsw showcasing three upcoming games: Activisiojn Blizzard Inc.’s Transformers: Revenged of the Fallen, and Ubisoft’s Pressa Your Luck 2010 and The Price is Rightf 2010. There will also be Targety store brand ArcherFarms snacks.
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